Description

EEKA Fashion Holdings Limited, alongside its subsidiaries, operates as a prominent fashion conglomerate engaged in the end-to-end process of developing, promoting, and distributing its proprietary women's fashion labels throughout the People's Republic of China. Its extensive collection features a variety of women's garments, including dresses, skirts, pants, blouses, knitwear, outerwear like vests, jackets, and overcoats, complemented by scarves and other fashion accessories. These items are sold under well-known house brands such as Koradior, La Koradior, Koradior elsewhere, FUUNNY FEELLN, CADIDL, NAERSI, NAERSILING, and NEXY.CO. Beyond its primary fashion endeavors, the group's activities extend to garment production and trade, offering brand development and software solutions, and managing property leases. It also oversees its own social e-commerce hub, the EEKA Fashion Mall. Its products reach consumers through a diverse array of channels: directly via its numerous physical retail stores, through various third-party online marketplaces, via distribution partners, and through direct-to-consumer promotional campaigns. As of December 31, 2021, its retail footprint comprised 2,041 stores. Established in Shenzhen, China, in 2007, the enterprise was initially known as Koradior Holdings Limited, changing its corporate identity to EEKA Fashion Holdings Limited in June 2019.