Description

INTAGE HOLDINGS Inc., established in 1960 and headquartered in Tokyo, Japan, is a prominent provider of market research and data solutions, operating globally. The company organizes its services across three main divisions: Marketing Support for Consumer Goods & Services, Marketing Support for Healthcare, and Business Intelligence. For its consumer goods and services clients, which include manufacturers, advertisers, government bodies, and IT firms, INTAGE offers customized and panel-based research to bolster their marketing strategies. Within the healthcare sector, the company specializes in analyzing prescription data, conducting extensive market surveys for both over-the-counter and prescription drugs for pharmaceutical companies, and also serves as a Contract Research Organization (CRO). The Business Intelligence segment provides a broad array of technology-driven and operational services, such as system development and management, business process outsourcing (BPO), data center operations, advanced data modeling, and data utilization consulting. Additionally, it offers enterprise solutions, specialized research, and comprehensive IT infrastructure support, including architecture, implementation, ongoing operations, and auditing, for diverse industries like pharmaceuticals, manufacturing, retail, travel, and advertising. The company rebranded from INTAGE Inc. to INTAGE HOLDINGS Inc. in October 2013.