Description

Geniee, Inc., established in Tokyo, Japan, in 2010, operates in the digital advertising sector, catering to both Japanese and international clients. The company offers a wide array of solutions to optimize online advertising. For publishers, its Geniee SSP is a sophisticated platform that intelligently compares and serves advertisements from diverse sources, including direct placements, real-time bids from demand-side platforms (DSPs) and ad exchanges, and various ad networks, ultimately enhancing revenue generation. Advertisers and agencies benefit from a dedicated Demand Side Platform (DSP) for acquiring ad inventory, launching campaigns, and precisely targeting audiences and ad placements. Additionally, Geniee provides an integrated Geniee Trading Desk service for managing display ads and a specialized direct bidding tool for advertising agencies. The company also focuses heavily on data utilization, offering a Data Management Platform (DMP) to store and analyze extensive data from advertising, marketing, media, and user interactions, along with a Data Exchange that facilitates targeted online and email ad delivery through membership and audience data. Further enhancing its product portfolio are the GenieeDMP advertising tool, GAURL technology for ensuring stable AdSense account management and revenue maximization, and MAJIN, a robust marketing automation platform.