Description

Pricer AB (publ), headquartered in Stockholm, Sweden, was established in 1991 and is a leading manufacturer of electronic shelf labels (ESLs). The company's operations and product distribution reach across various countries, including Sweden, France, Italy, the United States, and Norway, with a broader international presence. Its product portfolio encompasses a range of digital pricing tags, specifically graphic and segment displays, along with necessary attachments. Pricer also develops sophisticated digital platforms to support its ESL technology, including Pricer Plaza, a versatile cloud-based system designed for scalable management, monitoring, and seamless integration of in-store digital solutions, and The Pricer Platform, another dedicated in-store digital offering. The company distributes its products through a combination of direct sales and a network of resellers.