Description

Skechers U.S.A., Inc., established in 1992 and based in Manhattan Beach, California, is a prominent global player in the footwear and apparel industry. The company is dedicated to the ideation, creation, promotion, and worldwide distribution of a vast array of footwear suitable for men, women, and children, in addition to specialized athletic shoes for adult markets. Its operations are segmented into three main divisions: U.S. Wholesale, International Wholesale, and a Direct-to-Consumer channel. Skechers offers an expansive collection of footwear, ranging from everyday casuals, casual athletics, and sports athletics to trail shoes, sandals, boots, and retro-inspired designs. These are sold under various adult labels, including Skechers USA, Skechers Sport, Skechers Active, Modern Comfort, Skechers Street, Mark Nason, and BOBS. For children, the company provides sneakers, casuals, boots, and sandals through brands such as Skechers Mega-Craft, S-Lights, SKECH-AIR, Foamies, Twinkle Toes, Z-Strap, Skechers Stretch Fit, and Skechers Street. Furthermore, Skechers manufactures high-performance athletic footwear within its Skechers GOrun, Skechers GOwalk, Skechers GOtrain, Skechers GOtrail, and Skechers GO Golf lines. Beyond its core footwear offerings, the company also supplies men's and women's slip-resistant and safety-toe casuals, boots, hikers, and athletic work shoes. Complementing its shoe range, Skechers designs and markets lifestyle apparel for men, women, and kids. As of December 31, 2021, Skechers boasted a significant global retail presence with 4,306 stores, comprising both company-owned and third-party operated locations. Its products are distributed through a diverse network that includes department stores, specialized retailers, athletic and independent shops, boutiques, and various online vendors. This network also encompasses its own e-commerce platforms, dedicated concept stores, and factory and warehouse outlets. The company further enhances its brand reach by engaging in licensing agreements for its Skechers trademark.