Description

Tremor International Ltd. provides a comprehensive, integrated software platform for digital advertising, connecting advertisers with relevant audiences and supporting publishers. The company's Demand-Side Platform (DSP) offers advertisers and agencies both fully managed and self-service options to access a marketplace, enabling them to execute real-time digital marketing campaigns across various ad formats. Its Supply-Side Platform (SSP) further empowers publishers with essential data and a broad suite of tools for effective inventory management and maximizing revenue. Additionally, a Data Management Platform (DMP) is available, which integrates the DSP and SSP solutions, allowing both advertisers and publishers to utilize diverse data sources to optimize their advertising campaign outcomes. Tremor serves a wide array of clients, including ad buyers, advertisers, brands, agencies, and digital publishers, operating across regions such as Israel, the United States, Asia-Pacific, Europe, the Middle East, and Africa. Founded in 2007, the company, originally named Taptica International Ltd. before adopting Tremor International Ltd. in September 2015, is headquartered in Tel Aviv-Yafo, Israel.